Audience and cinema going statistics - Task 7

What days to audiences go to the cinema?
Audiences mostly go through the weekend from Friday through to Sunday. Some audiences go during the week if the film is a horror or if there is an inset day for lower audiences, families tend to often go on days that the children are not at school.

What are the most popular genres? 

The most popular genres in the film industry are Action, Comedy or Romance because these are known as the 'safe' genres as there is a huge audience for each genre and a lot of blockbuster films are in these film categories.

What was the top film in each of these genres?

• Top Comedy film is Minions and Inside out and although both of these are aimed at families it was very successful as Minions is a sequel to Despicable Me which is very successful and Inside Out is Disney Pixar and as these are both released during the holidays therefore it was avaliable to watch for families.
• Top Romance film is the new Cinderella, this was released during the holidays therefore this was a film to watch if people did not have a lot to do or leaves plenty of time if there are audiences who want to watch the film as it is a remake of a classic film.
• Top Action film is Jurassic World, this was released during the holidays and as this is part of a sequel to Jurassic Park and a new Jurassic film was said to be released for years, therefore once the film was released it became viral. This was also available for families to watch therefore throughout the holidays a lot of families went to watch the film.

How do audiences hear about films?

Audience can hear about films in a variety of ways such as word of mouth, a friend telling them about the film and asking them about the film, through social media such as twitter or instagram or facebook for example a trailer or a poster being released on social media. Another example is through a billboard on either a sign or a bus etc.

Do audiences prefer US, UK or other nationality films?

Most audiences like US and UK films as they are the two most common countries in the film industry, although nearly all the main blockbuster films are predominantly from US companies, e.g. Disney, which is a high majority of people that prefer US films.

Do audiences like 3D films?

Most audiences prefer 2D as watching films in 3D is inconvenient with the glasses. 3D films will only be watched unless there is no other film on at the cinema or the film is recommended to watch in 3D.

What other ways to audiences watch film aside from the cinema?

Audiences can watch films through their phones, tablets, computer etc.
Audiences can watch films on Netflix, Amazon Prime and LoveFilm or through piracy of websites such as Putlocker, which is piracy of films.

Who do audiences go to the cinema with?

The majority of the time people go to the cinema with their friends as people meet up and often go to the cinema in a friend group as this is not a expensive activity. Depending if their is a family film in the cinema, families could tend to go the cinema as a family.

When and where are most audiences likely to go to the cinema?

The most popular cinemas to go to are Odeon, Cineworld or Vue. These cinemas are the most popular as these hold mainstream and blockbuster films. The most popular time to go to the cinema is through the weekend, in the holidays or when there is a huge film released such as Star Wars The Force Awakens.